In line with its commitment to delivering exceptional journeys, Cycle & Carriage recently treated their customers in Ipoh to a taste of the luxurious Mercedes-Benz ownership experience with Mercedes-Benz Star Experience, an immersive lifestyle and educational event curated specially for Mercedes-Benz owners. The personalised and exclusive event was held in the Cycle & Carriage Ipoh autohaus, one of the oldest Cycle & Carriage stops catering to customers in the northern part of Malaysia.
“We are thrilled to bring the Mercedes-Benz Star Experience to Cycle & Carriage Ipoh, offering our esteemed customers a truly immersive and carefully curated session that celebrates the epitome of luxury living. This event exemplifies our commitment of curating only the best experience for our customers and, more importantly, providing them with a profound understanding of the exceptional services we offer here at Cycle & Carriage. We hope it will be a testament to our unwavering commitment to innovation, premium services, and exceptional living,” said Mr. SV Balasubramanian, General Manager and Head of After-Sales at Cycle & Carriage.
The experience commenced with a Mercedes-Benz electric mobility presentation, which gave customers an inspiring look into the brand’s relentless pursuit of innovation. The presentation was followed by a mesmerizing demonstration of the Mercedes Me Connect, a groundbreaking technology that allows Mercedes-Benz owners to effortlessly access and control their vehicles remotely using a smartphone.
In line with the company’s vision for an electrified future, customers had the chance to embark on an exclusive workshop tour where they experienced firsthand the latest service and repair technologies for the Mercedes-Benz plug-in hybrid and Mercedes-EQ series. Guests also witnessed the expertise of a skilled service professional who performed fixes on a Mercedes-Benz vehicle, highlighting the commitment to unparalleled craftsmanship.
Creating confidence in the adoption of premium electric vehicles was another key aspect of the event. Cycle & Carriage product experts provided customers with an exclusive in-car tour of the latest Mercedes-Benz cars, unveiling the vehicle’s remarkable and easy-to-learn features. They also explored the enhanced offerings of the Mercedes Me service, enabling a deeper understanding of the luxurious and seamless digital experience available for an exceptional drive on the road.
The experience was paired with a deluxe gastronomy experience of a lavish 3-course chef-curated lunch, in addition to visiting a range of captivating lifestyle pop-up booth activities throughout the impeccably designed Cycle & Carriage Ipoh autohaus. These activities included an interactive golf simulator, a premium hair styling experience, and Inside Scoop ice cream for those seeking a sweet delightful indulgence, in line with the brand’s dedication to exceptional living. For the cherry on top of the entire experience, visitors immersed themselves in retail therapy with an extensive display of Mercedes-Benz merchandise and an exclusive 20% discount to bring the luxury living home.
For visitors seeking comprehensive information on Cycle & Carriage’s range of premium car services, pay a visit to Cycle & Carriage Ipoh, the largest Cycle & Carriage branch in the Northern region of Malaysia.
Visit https://www.ccb.mercedes-benz.com.my/ or https://www.facebook.com/cyclecarriagemy to stay up-to-date on the latest Cycle & Carriage happenings.